What a Day 2 be Alive is an idea dreamt up by two brothers. In a world of cynicism it’s important to take a step back and appreciate life. The message is in the title, appreciate every day because even on the worst days, life is a blessing. As two brothers we take the brand very seriously but don’t take ourselves nearly as seriously. We want to explore, create, and share our optimism with the world. With this brand we hope to brighten up your day and remind you that even on the hardest days, what a day it is to be alive. Fabricating upcycled clothing and creating new garments for others to enjoy, we proudly design and craft every piece ourselves. To deliver the best products possible our Clothing sections consists of blank garments, in which all embroidery and screen printing are uniquely crafted by us. Entrusting a distributor with our creations would undermine the artistry of fashion and our commitment to authenticity.